Over the past year or so it's become clear that there is a cure for the CrackBerry addict. For many it's called the iPhone, for others it's Android, while still others are getting their kicks from other platforms. IT departments worldwide are relaxing their rules and getting a little smartphone agnostic and now it sounds like RIM is thinking about finding a way to reel those newly straight-edged users back into their former habits. RIM Vice President Pete Devenyi had this to say on the subject:
Right now he's just talking about device management, but if this goes forward it could be a sign of a willingness for RIM to move some of its proprietary services to other devices. BBM on Android and iPhone? We know a few people getting positively giddy at that (highly speculative) prospect.BlackBerry is and will continue to be dominant in most corporations, [but] it's not going to be the only device given the fact that consumers have the choice to bring in their own devices and IT departments are often letting them in. So there's a question there. Do those corporations have to manage those devices differently or is there the possibility that RIM might extend capabilities to make it easier for those corporations to manage those devices as well? ... If the right thing to do is to extend a subset of those [BlackBerry] capabilities to be able to manage other devices, it's worthy of a conversation
